Compare up to 3 suppliers, franchise brands, or distributorship offers side-by-side on margin, ROI, investment, and payment terms. Get a clear winner recommendation instantly.
Criteria
Total Investment (₹)
Gross Margin / Discount (%)
Expected Monthly Sales (₹)
Monthly Fixed Costs (₹)
Credit Days Offered
Monthly Net Profit
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Annual ROI
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Payback Period
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Overall Score
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📊 Verdict
Vendor A
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Vendor B
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Vendor C
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How the Score is Calculated
Each vendor is scored on four dimensions, each normalized to 0–25 points:
ROI Score (0–25): Higher annual ROI = higher score
Payback Score (0–25): Shorter payback period = higher score
Credit Score (0–25): More credit days offered = better cash flow score
Maximum possible score: 100. The vendor with the highest composite score is recommended — but always factor in brand strength, territory size, and personal relationships before deciding.
Vendor Comparison FAQs
Beyond the numbers: (1) Brand reputation and pull in your territory — a strong brand sells itself, reducing your marketing spend. (2) Support system — training, field support, marketing material. (3) Contract terms — exclusivity, renewal clauses, exit penalties. (4) Minimum offtake guarantees — some brands have aggressive targets that affect your credit rating if missed. (5) Track record of other distributors/franchisees in your area.
Not necessarily. A 15% margin on ₹5L/month sales (₹75K gross profit) may be less valuable than 9% margin on ₹15L/month sales (₹1.35L gross profit). Always compare absolute monthly profit, not just margin %. High-margin brands often have lower demand, slower stock turns, and require more selling effort — while low-margin brands with high velocity and strong pull can deliver better absolute returns.